1. Mention how Tiger Woods made some tough shot on a random hole (an eagle is even better).
2. Announce how many shots Tiger is off the pace.
3. Quietly slip in the leader’s name.
4. If there’s enough time, indicate how many shots Phil Mickelson is behind.
Tiger Woods came from four shots behind to win the Memorial Tournament by a shot, sealing his 67th PGA Tour victory with a birdie-birdie finish. …
It was a record fourth victory in the event for the world number one.
http://news.bbc.co.uk/sport2/hi/golf/8088437.stm
5. If possible, use the word “Stuns” in the headline.
@Tacticus: Oh, right. Tiger does win tournaments once in a while, right? Then we need 3a. If Tiger is winning, it’s preferable not to mention the lesser players.
@Derek: LOL. How could I have forgotten that?