From their website today:
Primo Numeri is here and believes that all his sales are prime examples of great savings. Not to be confused with his cousin Cheapano Fibonacci, Primo’s sales consist of only prime numbers.
$2, $3, $5, $7, $8,…
Note to Spirit: 8 is not a prime number. It’s this kind of misinformation that has lead to our nation’s children to the bottom of the barrel in math skills.
Liquid Egg Product proposes a lawsuit in recompense for yet another example of corporate malfeasance, wilful incompetance, emotional rape, and psychological distress. Due to this shoddy, deceptive advertisement, the nation’s schools must spend countless hours reteaching the concept of prime numbers. Young, impressionable students will be hopelessly confused, thus hindering the education they so desperately need. Furthermore, when Americans visit other nations, and mention 8 as a prime number, it will reflect poorly on the capabilities of the nation, influencing foreign public opinion. This will hamper the USA’s already difficult diplomatic efforts.*
Thus, Liquid Egg Product believes some restitution is in order. $67 million dollars should do the trick.
(I wonder if they’ll countersue for using their pic on this site? Or would they be happy for the free advertisement? Or both…)