95% of TV commercials fall into one of two categories:
2. Make you barf in your mouth
It wouldn’t be much of a post complaining about point 1, so here are a few point 2’s:
1. Hyundai: A swarm of Hyundai-ish minions chant a Christmas carol, replacing “la” with “duh”. The implication being it’s patently obvious we should buy Hyundais, and if we don’t, we’re morons.
2. Toyota: A family of 3 is trying to push a boulder off a cliff. Finally, the rock tumbles down, crushing their truck. The point? People will do anything for an excuse to buy a new Toyota.
Granted, they destroy any trade value their original vehicle had, making the purchase more expensive. But who am I to argue? (Or maybe they’re scheming insurance fraud.)
3. Ford: People “hint” they want a Lincoln by carving Lincolns in the snow, or making a Lincoln icon in one of those cut-out snowflakes, or some such nonsense.
Congratulations on all three car companies on assuring I am less likely to purchase their product in the future.
The most egregious is Jared’s jewelry (bonus: Dinosaur Mom’s diatribe against diamonds. And another one.). Their several commercials all come down to the same point: a woman not only swoons over her jewelry, but swooning that her man went to Jared’s to buy it. Then the onlookers become even more excited for her good fortune.
It’s gotten to the point where Jared’s will cause me to change the channel. Furthermore, they have assured a personal boycott of the chain, probably for the rest of my life.
It is fortunate that I don’t watch very much TV.